Canning in a Changing Craft Beer World: A Conversation with Iron Heart
The beer industry looks a lot different than it did a few years ago, and packaging strategies are evolving right alongside it. In this conversation, we’ll talk with Brian Casse from Iron Heart Canning about how mobile canning has adapted to meet the needs of today’s breweries.
We’ll cover what’s changed in the market, what breweries should consider before investing in their own equipment, and where mobile canning fits into a smart, flexible business model. Brian will also share lessons from more than a decade in the field and what he sees ahead for both packaging and the industry as a whole.
Brian Casse is the second ever Iron Heart Canning employee and has done everything from warehouse work, to working the back end of the canning line, leading into being a sales manager, helping grow the business in the North East before expanding the South and Midwest. He is now the Head of Sales, managing the sales team and continuing to help IHC grow. You can find him on instagram @idrinkgoodbeer as well as listen to the podcast he helps manage called Steal This Beer with his friends Justin Kennedy, John Holl from All About Beer Magazine and Augie Carton of Carton Brewing.