CBP Fall Virtual Conference Schedule
presented by Encompass Technologies, Boelter, and Gorman Smith Beverage Equipment
RSVP for your chance to win a team pack of 5 registrations to CBP Connects Charleston (December 4-6).
View the complete schedule with presentation descriptions
Watch live in Craft Beer Professionals or on YouTube.
All sessions 45 minutes. All times ET.
Monday, October 16 presented by Encompass Technologies
11am – Welcome
Andrew Coplon (Craft Beer Professionals/Secret Hopper)
11:10am – Measuring Marketing Effectiveness
Chris Overlay (Get Hoptimized)
12pm – Multi-Segment Production: Future Proofing Business in a Maturing Beverage Industry
12:30pm – Aligning Production Capabilities with Management Goals
Kyle Smith (Gorman Smith Beverage Equipment)
1pm – The Agony and the Ecstasy of Contact Brewing
Jeremy Cowan (Shmaltz Brewing)
1:30pm – You Got 99 Problems, But Your Mug Club Ain’t One…
Ross Stensrud (TapWyse)
2pm – Craft Brewing is Saturated: What’s Peak Brewing and What You Can Do to Survive
Matthew Hon (Brew Ninja)
2:30pm – Your Brewery Layout – Getting It Just Right
John Gonzales and Justin Fox (Bespoke Brewing Solutions)
3pm – Brewing with Honey
Keith Seiz (National Honey Board)
3:30pm – Barreling Towards Success: Maximize Productivity by Tracking Barrels vs Dollars
Adrian Brinkley (GHJ)
4pm – Leveling Up: Systems of Internal Accountability
Panelists: Marry Brettmann (Beverage Business Builders), Ethan Tsai (Brewery Operations Consultant), Nancy Trigg (Trigg Performance Collective), Jon Hyman (Wickens Herzer Panza)
Moderator: Laura Lodge (Start A Brewery)
5pm – How to Write a Brewery Job Description
Panelists: Justin Riopelle (Brewing Industry HR Consultant), Katie Rado (Trace Brewing), Kyle Smith (Gorman Smith Beverage Equipment), Lance Furer (Bright Penny Brewing), Stephanie Vavonese (BrewRecruit)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Tuesday, October 17 presented by Boelter
11am – Communicating “Kids in Breweries” Guidelines Effectively
Kyle Rheiner (Arthur Hall Insurance / CraftBrewingInsurance.com)
12pm – Culture Matters: Why Your Team’s Experience in Your Taproom Should be What You Focus on First
Andy Risvold (Forgotten Star Brewing)
12:30pm – Beyond Basic KPIs: The Rise of Enhanced Brewery Analytics
Jeremy Carney (Central Coast Analytics)
1pm – Crafting Your Brand: How to Choose the Right Brewery Merchandise Mix
Kyley Wellington (Boelter)
1:30pm – Don’t be Afraid: Using AI to Create Fresh Labels
Luis Duma and Chris Sumpter (The Robots Won)
2pm – Strategically Brewing Success: Navigating Pre-Launch & Post-Launch for Your Brewery
Taylor Smith (GoTab)
2:30pm – Having Fun Planning Effective, Engaging Events for Your Brewery
Amy Martin (Stormcloud Brewing)
3pm – Legal Issues with Opening a Second Location: What to Think About Before Saying “I Do.”
John Szymankiewicz (Beer Law Center)
3:30pm – Launch – Taking Products from Concept to Reality
Aaron Gore (Bevana Partners)
4pm – Tips of Tips: How to Legally Pay Your Tipped Workers
Jon Hyman (Wickers Herzer Panza)
5pm – Married in Beer: Running a Business with Your Partner
Panelists: Gülen and Nick Smith (Steam Machine Brew), Janet Lightner and Ed Bennett (Boundary Bay Brewery), Jake and Kayleigh Lohse (Presidential Brewing Company)
Moderator: Andrew Coplon (Craft Beer Professionals/Secret Hopper)
Wednesday, October 18 presented by Gorman Smith Beverage Equipment
11am – 90 Days to Better Brewery Employee Engagement
Larry Chase (Ray Johnson Group)
12pm – Addressing Sexual Harassment in Brewery Environments: Fostering Respectful
Workplaces
Danyelle Semjonovs (Beer Law HQ)
12:30pm – Purchasing 101: How to Make Procurement Suck Just a Little Less
Dan Klasen (Beverage Federation)
1:30pm – Identity – Brand Power for Success
Aaron Gore (Bevana)
2pm – Eyes on the Stars, Feet on the Ground: Staying Savvy in a Turbulent Market
Don Marcil and Mike Paladino (Lotus Beverage Alliance)
2:30pm – Using Antifoam to Improve Safety and Yield in the Brewery
Dana Johnson (Birko)
3pm – Satisfying Beer Lovers’ Demands for DtC
Alex Koral (Sovos ShipCompliant)
3:30pm – How to Reduce Brewey Production Energy Costs
Zack Hallock (Competitive Energy Services)
4pm – Big Quality Energy: The Assurance to be Consistency
Emily Wang (Fermly)
5pm – What’s Next After Beer Festivals [Go Extinct]?
Scott Kolbe (Market Your Craft)