Virginia Beer Day
Thursday, August 14, 2025
VIRGINIA BEER DAY
Celebrate the inaugural Virginia Beer Day on Thursday, August 14 with a limited-edition pint glass available only at participating breweries. Support local beer and collect a piece of Virginia pride.
$1 from every pint glass sold will go directly toward funding scholarships for the 2025 Virginia Brewers Conference, helping more professionals grow in our great beer community.
Pint glasses drop on August 14 and are only available in person. Once they're gone, they're gone!
Want to see your art on the official 2025 Virginia Beer Day glass?
We’re inviting artists, designers, and craft beer fans alike to submit their original designs for a chance to be featured on this year’s limited-edition glass. This year's theme is Virginia Beer: From Mountains to Coast.
Submission Deadline: May 27, 2025
Email your design to: andrew@craftbeerprofessionals.org
The winner will receive:
- $500 cash prize
- Two complimentary registrations to the 2025 Virginia Brewers Conference
- Their design printed on thousands of glasses across the state celebrating Virginia beer
The winning design will be selected by a committee of Virginia Beer Professionals.
Design Guidelines:
- Max 3 colors to keep the final glass clean and print-ready
- Download art requirements
- Download the art template
By submitting images, you confirm that the work is your own, that you hold all rights to the images, and that you accept full responsibility for their content. While the artist retains ownership of the artwork, the winning artist grants Virginia Beer Day a copyright license to use the design for promotional purposes and ongoing display. No additional royalties or compensation will be provided beyond the initial prize.
Breweries: Want to Participate?
Participating in Virginia Beer Day is a great way to:
- Drive taproom traffic on a Thursday
- Offer something special to loyal guests
- Be part of a unified statewide celebration
- Support scholarships for industry professionals
Sign your brewery up. Email andrew@craftbeerprofessionals.org with any questions.
Sign Up to Participate
Complete the form below to let us know your brewery wants in. We'll confirm your spot and coordinate glass ordering.
Order Your Glassware
Glassware ordering will open in June, when you'll receive a form to select your desired quantity from Boelter. There is a minimum order of 2 cases (24 glasses).
You’ll receive 16 oz Willi Becher glasses printed with the official 2025 design. $1 from every pint glass sold will go directly toward funding scholarships for the 2025 Virginia Brewers Conference, helping more professionals grow in our great beer community.
Estimated Cost Breakdown
-
$3.90 per glass
- One case (12 glasses) = $46.80
What You Get in Return
-
$1 in Virginia Brewers Conference registration credit for every glass you order (e.g., order 60 glasses, get $60 off your registration)
-
100% of the revenue from glasses sold in your taproom
-
The opportunity to support scholarships and directly invest in the future of Virginia craft beer
Glass Pickup
To make distribution easy, glasses will be shipped to designated hub breweries across the state. Each participating brewery will pick up their order from the closest hub on a scheduled date in late July. We'll share details and exact pickup info in advance.
Promote the Event
We’ll provide digital assets and marketing support so you can build hype leading up to Thursday, August 14. Share the story, promote your exclusive glass, and get your fans excited.
Host Virginia Beer Day
Offer the limited-edition glass in your taproom on August 14 (while supplies last). Virginia Beer Day is a great reason to boost traffic and celebrate your place in the Virginia beer community.
Sign up to receive more information
FAQ
Q: Can I buy a pint glass online?
A: No, glasses are only available at participating breweries on August 14. Visit your local taproom!
Q: Can anyone submit artwork?
A: Yes! As long as it follows the specs and is submitted by May 27, we welcome all styles and experience levels.
Q: Will breweries be listed?
A: Yes, a list of participating breweries will be posted soon closer to Virginia Beer Day